Greater Good x Jaime Zobel de Ayala

Saving Mother Earth one shirt at a time.

 

Greater Good Apparel recently collaborated with Ayala Corporation’s chairman emeritus Jaime Zobel—who is one of the most recognized Filipino artists of our time—for its latest design collection,

which aims to bring Haribon Foundation’s Road to 2020 that much closer to humanity.

Every purchase from this collection adopts three seedlings to be planted in endangered forest regions all over the Philippines.

The Goal - to re-populate one million hectares of Philippine rainforests with native species by the year 2020.

If the design hasn't got you hooked already, the cause definitely will. I immediately got myself a top but  I'm thinking I want the skirt too.  Let's all help re-populate our rainforests and look good doing it too. 

Photography CHOLO DELA VEGA   Styling CARLOS CONCEPCION

Videographers JOSEPH PASCUAL and JUDD FIGUERRAS

Makeup and hair BIANCA VALERIO  Art direction RAYMOND GUTIERREZ

Producers MICHAEL CONCEPCION and CHRISTIAN CONCEPCION